[via press release from Food Network]
Public Relations |Food Network | Cooking Channel
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TYLER FLORENCE TRAVELS ACROSS THE COUNTRY FOR
FIRST EVER "FOOD COURT WARS"
Teams Compete for Chance to Win a Restaurant in Local Mall Food Courts
Series Airs Sundays at 8pm ET/PT on Food Network
NEW YORK, NY - June 5, 2013 - Food Network takes a journey with Tyler Florence as he scours the United States to help aspiring entrepreneurs realize their lifelong dreams of opening their own restaurant in the new series Food Court Wars, premiering Sunday, July 7th at 10pm ET/PT and airing on Sundays at 8pm ET/PT starting July 14th. Each episode features two teams competing against each other for the chance to open a restaurant, rent-free, for one year in a mall food court. But first, the two teams must create an irresistible food court concept in 48 hours and then outsell the other team in a single day of business at the mall, with the winner awarded their new food court restaurant.
"Malls have long been a hidden source in finding some of the most unique food concepts across the country," said Allison Page, Senior Vice President Programming, Food Network. "The teams competing are all true restaurateurs, testing their culinary skills and business acumen. They have put everything on the line to fulfill their dream of operating their own restaurant year round in a mall food court."
Over the course of six episodes this fast paced competition pits teams in a different U.S. city mall that is looking to fill a spot in their food court with a local eatery that offers a fresh and exciting menu. Not only is the team's food tested, but also their ability to run a successful business, as the teams test their concept, source their produce and create a marketing campaign strong enough to pull in the crowds for their eatery. In the end, the team who makes the most profit is awarded their new food court restaurant on the spot.
Melania Paser & Diana Hadad were brought together by fate when Melania moved home to
take care of her ailing mother and Diana desperately needed a brilliant chef to bring middle eastern food to the mid-west. Jonathan Neely & Craig Jones became fast friends working on
the line at a restaurant chain; during these long shifts the two connected over memories of
favorite sandwiches of their childhood and the hope of being their own boss one day. Local
taste buds will be challenged during a Great Lakes minor league baseball game with a
surprise guest appearance by a baseball legend. One team will ultimately knock it out of the
park winning their own food court restaurant in Midland, Mich. Food Court Wars travels to malls in Meridian, Miss.; Spartanburg, S.C.; Wausau, Wisc.; Burnsville, Minn.; and Charleston, S.C.
Food Court Wars is produced by One Potato Two Potato.
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FOOD NETWORK (www.foodnetwork.com) is a unique lifestyle network, website and magazine that connects viewers to the power and joy of food. The network strives to be viewers' best friend in food and is committed to leading by teaching, inspiring, empowering and entertaining through its talent and expertise. Food Network is distributed to more than 100 million U.S. households and averages more than 9.9 million unique web users monthly. Since launching in 2009, Food Network Magazine has tripled its rate base and delivers a circulation of 1.5 million. Headquartered in New York, Food Network has a growing international presence with programming in more than 150 countries, including 24 hour networks in Great Britain, India, Asia and Africa. Scripps Networks Interactive (NYSE: SNI), which also owns and operates Cooking Channel (www.cookingchanneltv.com), DIY Network (www.diynetwork.com), Great American Country (www.gactv.com), HGTV (www.hgtv.com), and Travel Channel (www.travelchannel.com), is the manager and general partner.